Last Updated: May 22, 2025
At FiveHundred.co, we are committed to protecting your privacy. This policy explains how we collect and use information when you visit our website.
Information We Collect
We use Google Analytics to understand how visitors engage with our site. Google Analytics collects information such as:
- The pages you visit on our site
- The time you spend on each page
- The type of browser and device you are using
- Your general geographic location (e.g., city, country) based on your IP address (we have enabled IP anonymization in Google Analytics where available)
- How you arrived at our site (e.g., from a search engine, direct link)
This information is aggregated and anonymized by Google Analytics and helps us improve our content and user experience. We do not collect any personally identifiable information (PII) directly.
Cookies
Our website uses cookies through Google Analytics. Cookies are small text files stored on your device that help Google Analytics recognize repeat visitors and track usage patterns. These cookies are essential for Google Analytics to function.
- You can learn more about how Google uses data when you use our site here: Google's Privacy & Terms
- You can opt-out of Google Analytics tracking by using the Google Analytics Opt-out Browser Add-on: Google Analytics Opt-out
How We Use Your Information
The information collected through Google Analytics is used solely to:
- Analyze website traffic and user behavior
- Improve our website content and design
- Understand the effectiveness of our research publications
Data Sharing
We do not sell, trade, or otherwise transfer your information to outside parties, except for the data processed by Google Analytics as described above. We may disclose information if required by law.
Data Security
We take reasonable measures to protect the information collected via Google Analytics. However, no internet transmission is 100% secure.
Changes to This Policy
We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page will indicate the latest revision.
Contact Us
If you have any questions about this Privacy Policy, please contact us at: privacy@fivehundred.co